{"id":5677,"date":"2020-10-14T09:00:48","date_gmt":"2020-10-14T16:00:48","guid":{"rendered":"https:\/\/www.sabaseo.com\/?p=5677"},"modified":"2020-10-14T09:00:48","modified_gmt":"2020-10-14T16:00:48","slug":"refreshing-old-website-content","status":"publish","type":"post","link":"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/refreshing-old-website-content\/","title":{"rendered":"Ways to Freshen Up Your Older Content"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">What\u2019s an easy way to improve your SEO (search engine optimization) with minimal work? Refreshing old content can help you achieve that, and it takes less time. Updating your current content will help your SEO even more than creating new content. Google&#8217;s goal is to become the ultimate knowledge base, which means all information has been updated with the latest information and news. Making fresh revisions to your site\u2019s content demonstrates your expertise and tells Google you\u2019re always updating your site. Google rewards sites that are up to date, and this means your site will rank higher in SEO. How can you easily make your old content fresh again? The experts from Saba SEO, one of the premier <\/span><a href=\"https:\/\/www.sabaseo.com\/\"><span style=\"font-weight: 400;\">marketing companies in San Diego<\/span><\/a><span style=\"font-weight: 400;\">, offer the following advice.\u00a0<\/span><\/p>\n<h2>New Information<\/h2>\n<p><span style=\"font-weight: 400;\">Some of your older content may be well written and informative. What could freshen it up? Including some new information can make the content more relevant. When people are searching for keywords, they\u2019ll look for content with newer dates. Including new information in your older content can help you achieve that. Some ways of adding new information include inserting news updates and recent quotes from experts. <\/span><\/p>\n<h2>Corrected Information<\/h2>\n<p><span style=\"font-weight: 400;\">Sometimes information changes but your content doesn\u2019t reflect this change. Going into your old content and correcting outdated information makes the content fresh again. <\/span><\/p>\n<h2>Professionally Presented Information<\/h2>\n<p><span style=\"font-weight: 400;\">Updating your site also offers you the opportunity to update or remove bad links and clean up any spelling or grammar mistakes. Google also rewards sites with proper spelling and grammar. Why is this important? Because sites that are professional in all aspects are seen as more authentic and reputable. Sites with poor spelling and glaring grammatical mistakes don\u2019t appear to be as trustworthy. <\/span><\/p>\n<h2>Internal Links<\/h2>\n<p><span style=\"font-weight: 400;\">Older material may not have as many links as some of your newer content. Make sure to update internal links. If viewers stay on your site longer, Google rewards you with improved SEO.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you need help updating the content on your website, call on a <\/span><a href=\"https:\/\/www.sabaseo.com\/web-development-and-design\/\"><span style=\"font-weight: 400;\">San Diego web development company<\/span><\/a><span style=\"font-weight: 400;\"> with more than ten years of experience in all aspects of online marketing. Saba SEO offers SEO, PPC, web development, content marketing, and social media management services. Call us at 858-277-1717 to talk to one of our experienced professionals.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; What\u2019s an easy way to improve your SEO (search engine optimization) with minimal work? Refreshing old content can help you achieve that, and it takes less time. Updating your current content will help your SEO even more than creating new content. Google&#8217;s goal is to become the ultimate knowledge base, which means all information [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":5684,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[],"class_list":["post-5677","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-content-marketing"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Easily Make Your Old Content Fresh Again<\/title>\n<meta name=\"description\" content=\"If you\u2019re seeing a drop in conversions and site visits, in may be time to freshen up your content. Here are some ways to use old content in a fresh way.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Easily Make Your Old Content Fresh Again\" \/>\n<meta property=\"og:description\" content=\"If you\u2019re seeing a drop in conversions and site visits, in may be time to freshen up your content. Here are some ways to use old content in a fresh way.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/refreshing-old-website-content\/\" \/>\n<meta property=\"og:site_name\" content=\"Saba Digital Marketing\" \/>\n<meta property=\"article:published_time\" content=\"2020-10-14T16:00:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/wp-content\/uploads\/2020\/10\/Content-Writer-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"525\" \/>\n\t<meta property=\"og:image:height\" content=\"350\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin@saba4321\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin@saba4321\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/refreshing-old-website-content\/\",\"url\":\"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/refreshing-old-website-content\/\",\"name\":\"How to Easily Make Your Old Content Fresh Again\",\"isPartOf\":{\"@id\":\"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/refreshing-old-website-content\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/refreshing-old-website-content\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/wp-content\/uploads\/2020\/10\/Content-Writer-1.jpg\",\"datePublished\":\"2020-10-14T16:00:48+00:00\",\"author\":{\"@id\":\"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/#\/schema\/person\/91f06a2cfe0edcd91a335944063231af\"},\"description\":\"If you\u2019re seeing a drop in conversions and site visits, in may be time to freshen up your content. Here are some ways to use old content in a fresh way.\",\"breadcrumb\":{\"@id\":\"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/refreshing-old-website-content\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/refreshing-old-website-content\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/refreshing-old-website-content\/#primaryimage\",\"url\":\"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/wp-content\/uploads\/2020\/10\/Content-Writer-1.jpg\",\"contentUrl\":\"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/wp-content\/uploads\/2020\/10\/Content-Writer-1.jpg\",\"width\":525,\"height\":350,\"caption\":\"How to Freshen Up Your Older Content in San Diego, CA\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/refreshing-old-website-content\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Ways to Freshen Up Your Older Content\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/#website\",\"url\":\"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/\",\"name\":\"Saba Digital Marketing\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/#\/schema\/person\/91f06a2cfe0edcd91a335944063231af\",\"name\":\"admin@saba4321\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/4a3d645414967dc5d8b195a2786f8e7ae8df547fd6075e93c6d00ad978b0beff?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/4a3d645414967dc5d8b195a2786f8e7ae8df547fd6075e93c6d00ad978b0beff?s=96&d=mm&r=g\",\"caption\":\"admin@saba4321\"},\"sameAs\":[\"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\"],\"url\":\"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/author\/adminsaba4321\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"How to Easily Make Your Old Content Fresh Again","description":"If you\u2019re seeing a drop in conversions and site visits, in may be time to freshen up your content. Here are some ways to use old content in a fresh way.","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_US","og_type":"article","og_title":"How to Easily Make Your Old Content Fresh Again","og_description":"If you\u2019re seeing a drop in conversions and site visits, in may be time to freshen up your content. Here are some ways to use old content in a fresh way.","og_url":"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/refreshing-old-website-content\/","og_site_name":"Saba Digital Marketing","article_published_time":"2020-10-14T16:00:48+00:00","og_image":[{"width":525,"height":350,"url":"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/wp-content\/uploads\/2020\/10\/Content-Writer-1.jpg","type":"image\/jpeg"}],"author":"admin@saba4321","twitter_card":"summary_large_image","twitter_misc":{"Written by":"admin@saba4321","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/refreshing-old-website-content\/","url":"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/refreshing-old-website-content\/","name":"How to Easily Make Your Old Content Fresh Again","isPartOf":{"@id":"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/#website"},"primaryImageOfPage":{"@id":"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/refreshing-old-website-content\/#primaryimage"},"image":{"@id":"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/refreshing-old-website-content\/#primaryimage"},"thumbnailUrl":"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/wp-content\/uploads\/2020\/10\/Content-Writer-1.jpg","datePublished":"2020-10-14T16:00:48+00:00","author":{"@id":"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/#\/schema\/person\/91f06a2cfe0edcd91a335944063231af"},"description":"If you\u2019re seeing a drop in conversions and site visits, in may be time to freshen up your content. Here are some ways to use old content in a fresh way.","breadcrumb":{"@id":"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/refreshing-old-website-content\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/refreshing-old-website-content\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/refreshing-old-website-content\/#primaryimage","url":"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/wp-content\/uploads\/2020\/10\/Content-Writer-1.jpg","contentUrl":"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/wp-content\/uploads\/2020\/10\/Content-Writer-1.jpg","width":525,"height":350,"caption":"How to Freshen Up Your Older Content in San Diego, CA"},{"@type":"BreadcrumbList","@id":"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/refreshing-old-website-content\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/"},{"@type":"ListItem","position":2,"name":"Ways to Freshen Up Your Older Content"}]},{"@type":"WebSite","@id":"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/#website","url":"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/","name":"Saba Digital Marketing","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/#\/schema\/person\/91f06a2cfe0edcd91a335944063231af","name":"admin@saba4321","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/4a3d645414967dc5d8b195a2786f8e7ae8df547fd6075e93c6d00ad978b0beff?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/4a3d645414967dc5d8b195a2786f8e7ae8df547fd6075e93c6d00ad978b0beff?s=96&d=mm&r=g","caption":"admin@saba4321"},"sameAs":["https:\/\/cloud.sabaseo.com\/~beta\/seosaba"],"url":"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/author\/adminsaba4321\/"}]}},"_links":{"self":[{"href":"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/wp-json\/wp\/v2\/posts\/5677","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/wp-json\/wp\/v2\/comments?post=5677"}],"version-history":[{"count":0,"href":"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/wp-json\/wp\/v2\/posts\/5677\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/wp-json\/wp\/v2\/media\/5684"}],"wp:attachment":[{"href":"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/wp-json\/wp\/v2\/media?parent=5677"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/wp-json\/wp\/v2\/categories?post=5677"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cloud.sabaseo.com\/~beta\/seosaba\/wp-json\/wp\/v2\/tags?post=5677"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}